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Marketing Secrets

Welcome To Russell Brunson’s Marketing Secrets Podcast. So, the big question is this, “How are entrepreneurs like us, who didn’t cheat and take on venture capital, who are spending money from our own wallets, how do we market in a way that lets us get our products and services and things that we believe in out to the world… and yet still remain profitable?” That is the question, and this podcast will give you the answers. My name is Russell Brunson, and welcome to MarketingSecrets.com.
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Now displaying: Page 1
Mar 3, 2015

The power of doing awesome…

On this episode Russell talks about the arrival of his new baby daughter, Norah. He explains why changing the way you answer a simple question can change your outlook on life and how others see your.

Here are some fun things you will hear in today’s episode:

  • Why Russell and his wife Collette were unprepared for baby Norah to arrive.
  • Why Russell and his family always say they are doing awesome when some asks.
  • And why the enemy of “great” is “good”.

Listen below to hear the exciting news of Russell’s new baby girls birth.

---Transcript---

Hey guys and gals and everyone who is hanging out with me today, I hope you guys are doing awesome. I’m on day three now having a brand-new little baby.

I can’t remember if I told you guys yet or not, but we just had a baby at the end of February. It was a month early. My wife woke up at 430 in the morning and said, “Russell, I think my water broke.”

So, we started the process, and sure enough a little baby came a month early. She’s doing awesome. She’s really big. She was 7 pounds and 1 ounce when she came – really healthy. We got to take her home yesterday which was really cool.

It’s been amazing. I got her home last night, and now I have my early morning weightlifting. Fortunately, my mother-in-law is in town and can watch the baby for little bit.

We’ve named her Norah Jane Brunson. So, that’s been fun. It’s funny because we thought we had an entire month to plan. We had nothing planned yet, which has been a fun experience of hurrying and buying everything we need and trying to coordinate schedules and get everything off.

We have all these plans this week that we now obviously have to cancel and move things around and shut things down and just go crazy with things to get all the free time so I could hang out with the family for this week and get things under control.

Anyway, it’s been crazy little bit. We are all tired now. We are worn out and everything. But, I just want to jump on and say “hey” for one. I miss you guys and I hope you are doing everything.

Secondly, I did a podcast about this a long time ago. If you go through the archives marketinginyourcar.com I’m sure you can find it and listen to it. But, it has to do with just our attitudes toward things.

I was talking in that podcast about how my kids – we trained them a long time ago – if someone asks us how were doing, we don’t say “good.” Everyone says, “How you doing?” “Doing good. Doing good.”

The world is boring because everyone’s just doing good. It’s a bad thing. So, probably two or three years ago I decided that when someone asks me how I’m doing, is that of saying that I’m doing good I’m going to say that I’m doing awesome.

It’s funny because we go to the airport at four in the morning and you’re buying some gum or something the ladies like, “How you doing today?” When you say, “I’m doing awesome,” there always like, “What, really?”

You can really catch people off guard. So, we trained our kids about a year ago at dinnertime we sat around that I had them each go through and talk about this. The rest of the world is doing good. We are doing awesome.

I would say, “How you guys doing?” They would say, “We are doing awesome.” I always quizzed them all the time too. Whenever I see them in the morning I go, “Hey, Dallin, how are you doing?” “I’m doing awesome Dad!” “Hey, Ellie, how are you doing?” “I’m doing awesome, Dad!”

We get everybody saying they are doing awesome. It’s funny how just that little tiny shift can change everything. They used to laugh because four years ago we had our last kid. His name is Aden, and he is four now.

We were in the hospital, we had this nurse who was crazy negative. I just remember she was so miserable all the time – so much so that my wife actually left the hospital early because she didn’t want to stay on her shift anymore.

She literally called me up and said, “Hey, come get me. I’m leaving because I just don’t want to be on this nurse’s shift. She’s so miserable.” What’s funny is that this time we’re having a baby and we go to the hospital. It’s four years later! Who would think that would see her again?

But all of a sudden, Collette said that she was sitting there in her room and there were some nurses talking outside. Then, the nurse shift changed. A woman said, “Hey, good morning. How you doing?” And the nurse said, “I’m miserable. Blah, blah, blah,” and she went on and on and rattled off about 10 things about how miserable her life was.

Then, she came in and it was the same nurse. This lady has literally been miserable for the last four years. She is not changed her state one bit. It’s funny how people live in that horrible state.

So, what I want to tell you guys today is that first of all, I’m happy. Life is amazing and good. There are so many problems still, but I wake up every morning and I’m grateful for my family, for my kids, this fund business we get to be in, and all the cool stuff we are learning, and just how amazing everything is.

This morning I woke up and I can’t tell you how tired I was. We were up all night with the baby. My kids asked me, “Hey dad, how you doing?” I said, “I’m doing awesome!” If anybody asks how you are doing today or for the next week or for the rest of your life, don’t say you are doing good.

Good is the enemy of great. Say you are doing awesome. Teach your kids that, and share it with people around you. It will make everyone better and keep you in a better emotional state. It’s amazing how just that little shift to shift your entire day, your entire week, and your entire life.

So, I’m at the gym. I’m going to go workout. I am tired. I am worn out. But, I am doing awesome, and I’m excited. I appreciate you guys listening, and we will talk soon.

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